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کلیدواژه: green marketing, sustainable innovation, greenwashing, Emerging technologies, Grounded theory
نویسندگان: Feiz Davood, Zarei Azim, Arman Mohsen
ناشر: مطالعات مدیریت توسعه سبز - Green Development Management Studies
The aim of this study is to investigate the impact of emerging technologies on green marketing strategies and brand-driven sustainable innovation in the digital age, alongside analyzing the phenomenon of greenwashing. This qualitative research employed a grounded theory approach, utilizing semi-stru... ادامه
سال:2025
مشاهده/دانلود
کلیدواژه: green banking, Metaverse, NFT, Green Assets
نویسندگان: Arman Mohsen, Jafari Mohammad, Erfani Alireza, Feiz Davood
In response to the expansion of green banking and the emergence of the metaverse, this study investigates digital marketing opportunities enabled by non‑fungible tokens (NFTs) and green digital assets. This research addresses a critical gap in the literature concerning the integration of green banki... ادامه
کلیدواژه: Digital Banking, Bibliometrics, Knowledge network, Illustration
نویسندگان: Farokhizadeh Farshid, Zarei Azim, Rastgar Abbasali, Ebrahimi Seyed Abbas
ناشر: پژوهش نامه علم سنجی - Scientometrics Research Journal
Purpose: In the age of information, the increasing competition among banks to gain a larger share of the monetary and financial market has led to a more detailed and profound focus on the needs and demands of customers. Achieving maximum customer satisfaction initia... ادامه
سال:2024
کلیدواژه: Readiness Assessment,Banking Industry,Digital Banking,Dynamic Simulation,Information and Communications Technology
نویسندگان: Farokhizadeh Farshid, zarei Azim, Rastegar Abbas Ali, Ebrahimi Seyed Abbas
ناشر: پژوهش های مدیریت در ایران - Management Research in Iran
To this end, organizations are planning to enter different digital arenas and evaluation of D-Readiness for measuring their level of success is of particular importance. Determining the degree of readiness to accept, use and apply new technologies and their related applications inside and outside or... ادامه
کلیدواژه: Fuzzy Logic,Accounting,Auditing,Ambiguity
نویسندگان: IMENI MOHSEN
ناشر: JOURNAL OF FUZZY EXTENSION AND APPLICATIONS - JOURNAL OF FUZZY EXTENSION AND APPLICATIONS
Many areas of accounting have highly ambiguous due to undefined and inaccurate terms. Many ambiguities are generated by the human mind. In the field of accounting, these ambiguities lead to the creation of uncertain information. Many of the targets and concepts of accounting with binary classificati... ادامه
سال:2020
کلیدواژه: deprivation alleviation،renewable energy,k,means algorithm,photovoltaic panels
نویسندگان: Nikkhah Dehnavi Arman, Nourkojouri Haanieh, Zomorodian Zahra Sadat
ناشر: انرژی های تجدید پذیر و نو - Journal of Renewable and New Energy
The purpose of this research was to alleviate deprivation in underprivileged rural areas of Iran by energy production through photovoltaic panels. First, the poverty map of the country has been analyzed along with the sunlight gain potential map of Iran. 79 villages with extremely high and high depr... ادامه
سال:2023
کلیدواژه: identity, Foreign Policy, West, Islamic Republic of Iran, Republic of Turkey
نویسندگان: Vahidi Mahdi, Barzegar Keihan, Kiani Davood
ناشر: جغرافیا (برنامه ریزی منطقه ای) - Geography (Regional Planning)
The foreign policy of the Islamic Republic of Iran and the Republic of Turkey (the Justice and Development Party period) has been influenced by the identity attitude towards the West in recent decades. identity; As a tool for making the foreign policy of both countries, it has had a significant impa... ادامه
کلیدواژه: data envelopment analysis, Cross-efficiency, Bargaining game, Balanced scorecard, Bank branches
نویسندگان: Nikbakht Alireza, Shishebori Davood, Jahangoshai Rezaee Mustafa
ناشر: JOURNAL OF QUALITY ENGINEERING AND PRODUCTION OPTIMIZATIO - JOURNAL OF QUALITY ENGINEERING AND PRODUCTION OPTIMIZATIO
This study aims to evaluate and rank the performance of the currency units of the bank by using the integrated methods of the balanced scorecard, cross-efficiency data envelopment analysis, and game theory in a cooperative-competitive environment. In this regard, by studying the indices used to eval... ادامه
سال:2022
کلیدواژه: markup, Market Power, Corporate Governance, Institutional Shareholders, Tax-Avoidance
نویسندگان: Noraniazad Samaneh, Moghali Alireza, Zarei Nahid
ناشر: پژوهش های اقتصاد صنعتی - Journal of Industrial Economic Research
The main purpose of this article is to evaluate the effect of markup and corporate governance on tax avoidance of the listed companies in the Tehran stock exchange. For this purpose, data from 100 active manufacturing firms over the periods of 2011-2019 were used. The results indicate that the manag... ادامه
سال:2021
کلیدواژه: Islamic banking Liquidity Risk Asset Quality PCSE Method FGLS Method
نویسندگان: NADIRI MOHAMMAD, Mosavian Abbas, ZAREI FATEMEH
ناشر: مدیریت دارایی و تامین مالی - Journal of Asset Management and Financing
Objective: Every banking system, whether Islamic or conventional, faces a wide range of risks, among which liquidity risk seems to be one of the most substantial. It is also noticeable that liquidity management in the Islamic banking is more complicated than in the conventional banking because the t... ادامه
سال:2019
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